Before a customer calls a law firm, books a vet, or hires a plumber, they compare. What each one offers, what it costs, whether they can book, whether they'll get an answer. That comparison often decides who gets the call. And the business being compared can't see it.
Alseen shows it. It puts your business side by side with the competitors your customers could choose instead, and tells you what to change first.
The view from the outside
You know your business from the inside: the work, the people, the care that goes into it. Your customers judge it from the outside, next to every other option nearby. Much of that judgment comes from what your website says, and what it leaves out. Search engines and AI assistants read your website too.
You can't see that view from where you stand. We built Alseen so you can.
How it works
You tell us what you do and where you operate. Before any work starts, we confirm three things with you by email: your market, what the report includes, and the cost.
Then we check your business and the competitors a customer would find near you against the same customer questions, on the same day, using public websites and public data. The report, A Clearer View, comes in three parts.
Your market, mapped. Who you compete with, and how each of them answers the questions your customers ask.
Your business, measured. A score out of 100, and your place among your competitors, named only when the evidence is clear.
The moves that close the gap. Every change worth making, ranked by how much it would help you against your competitors, with wording ready to use for the most important ones.
It arrives as a PDF at an email address at your business, and we follow with a call to walk through it together.
What a report looks like
Our sample report is for an invented estate planning firm, Parchmere Estate Law, in an invented market of 22 firms. It scores 72 out of 100. Of the 31 questions its clients ask, 15 are answered well, 15 are blind spots, and 1 could not be tested. Its first move: let clients book on its site. Of its 21 competitors, 16 already do. To book a consultation at Parchmere, visitors have to call. The report hands over the wording for a booking section, ready to use.
Real markets have gaps like this. When Alseen compared 15 heating and cooling businesses in one US metro on September 28, 2026, 13 of them did not state the amount of an extra fee. Only 2 did. That's the kind of question a customer asks before they call.
Built to be trusted
Every finding shows the page and the words it came from. You and every competitor are checked against the same questions, on the same day. The report is about your market and your competitors, not generic advice.
Who it's for
Local businesses of every kind, with one location or many: law and accounting firms, veterinary clinics, wedding venues, fitness studios, home services, and more.
We built Alseen so a business can see that comparison for itself, before the next customer makes it. Alseen is taking requests now.
Your business. Through your customers' eyes.
See how your business compares →
See the example report · Alseen at Bendwater · More from Bendwater
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